Son Leonhard Wilhelm has been part of the company already since 2003. After completing his education, he first worked as a raw material clerk in the export department before he supported the department head as team leader for raw materials trading. As assistant of the executive management he deepened his insights into the operative areas of different departments. His Master degree in management further prepared him for his management responsibilities.
Since 2019, he has been working as managing director for sales, raw materials trading, private label, the purchase department and for the securing of raw materials.
Seraphine Wilhelm started her professional career with an apprenticeship at Rapunzel. After spending several years in the USA and in Berlin and a master degree in Business Administration, she returned to the Allgäu. Seraphine is responsible for Rapunzel’s Instagram appearance and contributes recipes and photographs for this medium.
Since 2018 she has been supporting the Rapunzel management as assistant.
Today, she is head of the marketing department and is responsible for the future visitor center with organic supermarket and restaurant.
Rosalie Dorn, another daughter, joined the company in 2019. Prior to her studies, she completed an internship at Rapunzel Turkey in the town of Ören. Her bachelor thesis triggered Rapunzel’s first Sustainability Report that she also helped to draft.
After completing her Master degree, she gained international work experience in a big accounting company. At Rapunzel, she is management assistant with an expertise for strategic projects and financial issues. Sustainability has remained her topic and she also heads Rapunzel’s sustainability work group.
Today, she is head of the controlling, financial accounting and process department.
Justina Wilhelm has been working for many years as freelance photographer. She also started her professional career as apprentice in the Rapunzel marketing department. Later, she completed an apprenticeship as photographer.
With her camera she has been travelling the world for Rapunzel taking pictures for example of Rapunzel suppliers. Many photographs on our homepage Rapunzel.de were taken by Justina. Her photographs also illustrate Rapunzel’s Instagram appearance.