Sustainability at Rapunzel: strongly entrenched since 1974

Sustainability Report 2013-17 shows the organic pioneer's ecological, economic, social and political principles 

Sustainability has been a popular term for quite some time – and many companies gladly use it as an effective marketing slogan. But what does sustainability really mean? And what does sustainable work and sustainable management in the Allgäu region and around the world with all farming partners mean in the Rapunzel context? 

Our current Sustainability Report 2013-17 gives answers to these questions. The report describes in a transparent way the ecological, economic, social and political principles that dominate the daily activities at Rapunzel. 

During the compilation of the first report in 2012 and during the work on the new report 2017 we realized once again: the basis for sustainable action in today's understanding has always been our work at Rapunzel Naturkost as well as our motivation. The only difference is that in 1974, nobody would have called this sustainable.

Here you can browse through the Sustainability Report:


Fair trade and organic farming are central for Rapunzel

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